Across eight Japanese regions we see many close contests. Of the 48 regional awards, 46% are shared, and 54% are won outright by a single operator. Some of the categories are dominated by a single operator while in others there are many more joint winners.
All eight regional Download Speed Experience awards are won by NTT DoCoMo as it repeats its national success regionally. Our Rakuten users saw the greatest differences between regions with the highest mean speed of 25.8 Mbps in Kanto being over two and a half times faster than the 9.8 Mbps users saw in Chugoku. This wide variation reflects the state of Rakuten's network roll out: in regions where Rakuten's network is more widespread — or where Rakuten has been able to deploy 20 Mhz of its 1800 Mhz LTE band rather than only 5 Mhz —Rakuten users saw a better experience.
SoftBank won 75% of the regional Video Experience awards and jointly won the remainder. In Kyushu, SoftBank shared the award with NTT DoCoMo and in Shikoku it jointly won the award with both au and NTT DoCoMo. By contrast, in Games Experience SoftBank won just three regions outright — Chubu, Kanto and Kinki — but still jointly won the remainder.
In Upload Speed Experience we saw the most variation. While in every other regional category at least one operator won or jointly won every award, in Upload Speed Experience there was no dominant operator. Rakuten won two regional Upload Speed Experience awards outright — in Kanto and Kinki — but in the other regions other operators won the regional awards. NTT DoCoMo won the Hokkaido Upload Speed Experience award outright while in the other regions the awards were shared between au, NTT DoCoMo and SoftBank. Again, this regional difference reflects the locations where Rakuten has built its own radio network to date.
For 4G Availability, au repeats its national success regionally with six outright regional awards. Rakuten and au jointly win the remaining two regional 4G Availability awards in Chugoku and Shikoku unsurprisingly because Rakuten users roam onto au's network in locations where Rakuten is yet to build its own radio network.
Select any region or city below to display individual breakdown