Mobile experience helps explain why Italians are churning from the big brands
Posted: Nov 11, 2020
Opensignal has analyzed mobile subscriber churn in Italy and found that our users who changed their mobile operator on average had a worse mobile experience before they switched compared to the typical experience on their original network. Also, our data shows that, while the main brands of TIM, Vodafone and WindTre are losing smartphone users, their respective lower-cost brands — Kena Mobile, ho. and Very Mobile — are gaining users.