In this report Opensignal has, for the first time, examined real-world data from our Spanish fixed broadband users. To reflect the varying ways in which fixed broadband is used we include six different measures of user experience: Consistent Quality, Download Speed, Peak Download Speed, Upload Speed, Video Experience, and Reliability Experience. Together, these measures capture the wide range of ways that households use broadband services, ranging from remote work and education to video streaming and gaming.

Plan characteristics — for example, speed tiers or data caps — vary greatly by provider and the dispersion of the plan mix will affect the average experience result. Opensignal’s measurements capture users’ experience, regardless of the plan they purchased from their provider. This report analyzes the real-world situation across all users’ plans.

We include Spain’s six main internet service providers: DIGI, Jazztel, Movistar, Orange, Vodafone and Yoigo. The analysis period covers their performance over 90 days starting on May 1, 2024, to see how these Spanish ISPs fared.

We have also published an accompanying insight, which analyzes our users’ experience broken down by Wi-Fi generation and in the case of Wi-Fi 6, frequency band, to help ISPs understand where they have most room for improvement.

Opensignal references consumer-facing brand names in our reports.

The Spanish fixed broadband market is complex. According to a report produced by wholesale fiber provider Onivia and Nae, a telecoms consultancy, the market is home to more than 1,400 internet service providers, with fiber-to-the-premise (FTTP) being the predominant access technology.

Many of the major M&A deals in the market have yet to result in significant brand consolidation. For example, while MASMOVIL and Orange combined their operations in Spain in March 2024, going on to form MASORANGE the following month, MASORANGE sells fixed broadband services through 13 different major brands. Orange acquired Jazztel in 2015. In the same year Euskaltel acquired R Cable before being purchased in turn by MASMOVIL in August 2021 — and all these brands are still active in the market.

Recent events in the market include July’s news that MASORANGE and Vodafone have signed a proposal for the creation of a shared fiber network company that would provide fiber access services to both companies, across a footprint covering around 11.5 million premises. Vodafone Spain has also signed a similar proposal with Movistar, with the proposed company covering 3.5 million premises with fiber. In the same month, MASORANGE announced that it intends to invest more than €700 million (USD753.8 million) into developing and improving its fixed and mobile infrastructure in the Andalusia region. Finally — and also in July — 7Play Telecom was reported as seeking to acquire eight local ISPs before the end of this year.