Opensignal is the independent global standard for analyzing consumer mobile experience. Our industry reports are the definitive guide to understanding the true experience consumers receive on wireless networks.
Opensignal is the independent global standard for analyzing consumer mobile experience. Our industry reports are the definitive guide to understanding the true experience consumers receive on wireless networks.
Vodafone users had the most consistent experience in Italy, scoring highest in Excellent Consistent Quality — 80.2% of our Vodafone users’ tests met the minimum recommended performance thresholds for common demanding applications such as watching HD video. In this metric, Vodafone led the nearest competition by 6.8 percentage points. Vodafone is also the winner of the Core Consistent Quality award, meeting the criteria for less demanding usage cases in 91.2% of user tests, a lead of more than four percentage points over second placed WindTre’s 87.1%.
Vodafone is the sole winner of both the Download Speed Experience and Upload Speed Experience awards. Our users on this network saw the fastest average overall download speeds, clocking in at 35.2 Mbps — 4.2 Mbps (13.4%) faster than the second-placed WindTre. Vodafone users observed average overall upload speeds of 10.6 Mbps — but this time WindTre was only 0.1 Mbps behind the winner.
Our Iliad users spent the largest proportion of their time connected to a 3G or better signal — 98.6%. Iliad is therefore the sole winner of the Availability award. However, it wins by only a slight margin, given the other operators’ scores of 95.3-98.5%.
In Italy, our TIM users experienced the fastest average 5G Download Speed of 284.4 Mbps, meaning that TIM wins the 5G Download Speed award. TIM secured a 111.3 Mbps lead (64.3%) over second-placed Vodafone’s score of 173.1 Mbps, while our Iliad and WindTre users saw average 5G download speeds of 77.4 and 76.5 Mbps, respectively. TIM also wins the 5G Upload Speed award with a score of 25.1 Mbps and a lead of 5.2 Mbps.
WindTre remains ahead of the competition in both measures of the extent of the 5G network, as the operator wins by a large margin in the 5G Availability and 5G Reach categories. Our WindTre 5G users spent 29.4% of their time with an active 5G connection — about double the amount of time spent by users on second-placed Iliad. Similarly in 5G Reach, WindTre scored 5.9 points (on a 10 point scale), again about double the score of second-placed Iliad. 5G Availability reflects the proportion of time that 5G users had an active 5G connection, while 5G Reach represents the proportion of locations 5G users visited that had a 5G signal.
Vodafone leads the market in Italy across most categories – it wins five available awards for overall experience, and both available awards for consistency of user experience. TIM, the largest operator in the country by market share (total sims in June 2022), wins four out of five 5G experience awards outright and shares the remaining award with Illiad.
However, WindTre wins the 5G Availability and 5G Reach awards with scores around double of those measured for the runner-up Iliad. Iliad has made significant progress in terms of the extent of its 5G network since the last report, as its 5G Reach score has nearly tripled and its 5G Availability score has risen by 12.3 percentage points. The rest of the awards are split between Iliad – which wins Availability, and Vodafone – which wins the 4G Coverage Experience award.
Despite Iliad winning the fewest awards, the operator continues to challenge the status quo of Italy’s telecommunications industry, following its mobile launch in May 2018. According to data from AGCOM, in June 2022 Iliad was the smallest MNO in the country by the number of active SIM cards, but has continued to gain market share from its rivals.
In July 2022, Telecom Italia (TIM) announced a significant reorganization plan of the group's infrastructure assets in the country. The details and ramifications of the strategy have yet to come into action, but this year TIM has already moved ahead with the sale of its indirect stake in INWIT – the tower company controlled by TIM and Vodafone, which is involved in the rollout of 5G infrastructure. INWIT recently won a major tender to deploy 5G sites in rural areas of Italy, including for the provision of fixed wireless access. Our users had their best available experience across all five 5G experience metrics on TIM’s 5G network, surpassing its nearest competition in 5G Download Speed by a significant lead (by over 60% in this report).
Meanwhile, WindTre and Iliad have initiated a 5G network sharing joint venture at the end of January. Iliad announced it entered the fixed market in Italy with a Full Fiber plan and a dedicated box called the ‘iliadbox’ – a convergence strategy that opens up bundling offers for consumers, and fiber assets potentially aiding 5G rollout and network delivery.
In this report, we've analyzed real-world data gathered in the 90 days starting on July 1, 2022 and ending on September 28, 2022 to compare mobile network experience of Italy’s four national operators — Iliad, TIM, Vodafone, and WindTre.
Our users on Vodafone’s network had the best video streaming experience in Italy. Vodafone wins the Video Experience award outright with a score of 58.1 points on a 100-point scale, and a lead of 2.9 points on second placed WindTre. Vodafone and WindTre placed in the Good (55-65) category, while Iliad and TIM placed one category lower, with Fair (40-55) ratings.
Opensignal’s Video Experience quantifies the quality of video streamed to mobile devices by measuring real-world video streams over an operator's networks. The metric is based on an International Telecommunication Union (ITU) approach, built upon detailed studies which have derived a relationship between technical parameters, including picture quality, video loading time and stall rate, with the perceived video experience as reported by real people. To calculate video experience, we are directly measuring video streams from end-user devices and using this ITU approach to quantify the overall video experience for each operator on a scale from 0 to 100. The videos tested include a mixture of resolutions — including Full HD (FHD) and 4K / Ultra HD (UHD) — and are streamed directly from the world’s largest video content providers.
In addition to Video Experience, we report on the following metrics related to video experience:
Our users had their best experience playing multiplayer mobile games over cellular connections on Vodafone’s network. The operator scored 72.2 points on a 100-point scale, with a 2.6 point lead over second-placed TIM’s score of 69.6 points. WindTre and Iliad follow with their scores of 65.3 and 62.9 points, respectively. This means that, while Vodafone, TIM and WindTre placed in the Fair (65-75) category, Iliad obtained a Poor (40-65) rating.
Opensignal’s Games Experience measures how mobile users experience real-time multiplayer mobile gaming on an operator’s network. Measured on a scale of 0-100, it analyzes how our users’ multiplayer mobile gaming experience is affected by mobile network conditions including latency, packet loss and jitter.
Games Experience quantifies the experience when playing real-time multiplayer mobile games on mobile devices connected to servers located around the world. The approach is built on several years of research quantifying the relationship between technical network parameters and the gaming experience as reported by real mobile users. These parameters include latency (round trip time), jitter (variability of latency) and packet loss (the proportion of data packets that never reach their destination). Additionally, it considers multiple genres of multiplayer mobile games to measure the average sensitivity to network conditions. The games tested include some of the most popular real-time multiplayer mobile games (such as Fortnite, Pro Evolution Soccer and Arena of Valor) played around the world.
Calculating Games Experience starts with measuring the end-to-end experience from users’ devices to internet end-points that host real games. The score is then measured on a scale from 0 to 100.
In addition to Games Experience, we report on the following metrics related to games experience:
Vodafone is the outright winner of the Voice App Experience award, with a score of 79.4 points on a 100-point scale. However, its margin of victory is relatively narrow, given second-placed TIM’s score of 78.8 points. WindTre and Iliad’s scores were also very close, as the two operators scored 77.7 and 77.6, respectively — 1.7-1.8 points behind the winner. All four mobile operators placed in the Acceptable category (74-80) for Voice App Experience.
Opensignal's Voice App Experience measures the quality of experience for over-the-top (OTT) voice services — mobile voice apps such as WhatsApp, Skype and Facebook Messenger — using a model derived from the International Telecommunication Union (ITU) approach for quantifying overall voice call quality and a series of calibrated technical parameters. This model characterizes the exact relationship between the technical measurements and perceived call quality. Voice App Experience for each operator is calculated on a scale from 0 to 100.
In addition to Voice App Experience, we report on the following metrics related to voice app experience:
Our users observed the fastest average overall download speeds on Vodafone’s network — 35.2 Mbps, 4.2 Mbps (13.4%) faster than the second-placed WindTre’s score of 31.1 Mbps. As a result, Vodafone is the winner of the Download Speed Experience award. Iliad comes in third with 28.2 Mbps, followed by TIM in fourth place with 26.9 Mbps.
Measured in Mbps, Download Speed Experience represents the typical everyday speeds a user experiences across an operator’s mobile data networks.
In addition to Download Speed Experience, we report on the following metrics related to download speeds:
Vodafone is the winner of the Upload Speed Experience award with a score of 10.6 Mbps. The operator wins by a small margin of 0.1 Mbps (1.2%) over second-placed WindTre given the latter’s score of 10.4 Mbps. TIM and Iliad scored below the 10 Mbps threshold – our users on their networks experienced average upload speeds of 9.0 Mbps and 7.1 Mbps respectively.
Upload Speed Experience measures the average upload speeds for each operator observed by our users across their mobile data networks. Typically upload speeds are slower than download speeds, as current mobile broadband technologies focus resources on providing the best possible download speed for users consuming content on their devices. As mobile internet trends move away from downloading content to creating content and supporting real-time communications services, upload speeds are becoming more vital and new technologies are emerging that boost upstream capacity.
In addition to Upload Speed Experience, we report on five supporting metrics related to upload speeds:
Similarly to the national awards table, where Vodafone leads in all categories across Overall Experience, we saw Vodafone perform almost equally as well across individual regions. Vodafone wins Games Experience and Download Speed Experience awards outright across all the regions of Italy, as well as most of the regional awards for Video Experience, Voice App Experience, and Upload Speed Experience.
WindTre wins Upload Speed in the North East and the North West. WindTre additionally contests leadership for Video Experience in the North East region of Italy.
Voice App Experience in the North West region of Italy is claimed by TIM.
Our TIM users had the best experience when streaming video over 5G networks, as the operator wins the 5G Video Experience award with a score of 80.1 points on a 100 point scale — around 8.5 points (higher than Iliad and Vodafone’s statistically tied scores of 71.4-71.8 points). WindTre is in last place with 68.9 points.
5G Video Experience quantifies the quality of mobile video experienced by Opensignal users on real-world video streams when they were connected to 5G. The metric is based on an International Telecommunication Union (ITU) approach, built upon detailed studies which have derived a relationship between technical parameters, including picture quality, video loading time and stall rate, with the perceived video experience as reported by real people. To calculate 5G Video Experience, we are directly measuring video streams from end-user devices and using this ITU approach to quantify the video experience observed by our users on each operator’s 5G network on a scale from 0 to 100. The videos tested include a mixture of resolutions — including Full HD (FHD) and 4K / Ultra HD (UHD) — and are streamed directly from the world’s largest video content providers.
Our users on TIM’s network had the best multiplayer mobile gaming experience when connected to 5G, with a score of 76.5 points on a 100 point scale. Vodafone places second with 71.6 points, while WindTre and Iliad achieved 69.2 and 68.4 points, respectively.
5G Games Experience measures how mobile users experience real-time multiplayer mobile gaming on an operator's 5G network. It analyzes how our users’ multiplayer mobile gaming experience was affected by mobile network conditions including latency, packet loss and jitter. 5G Games Experience for each operator is calculated on a scale from 0 to 100.
5G Games Experience quantifies the experience when playing real-time multiplayer mobile games on mobile devices connected to servers located around the world. The approach is built on several years of research quantifying the relationship between technical network parameters and the gaming experience as reported by real mobile users. These parameters include latency (round trip time), jitter (variability of latency) and packet loss (the proportion of data packets that never reach their destination). Additionally, it considers multiple genres of multiplayer mobile games to measure the average sensitivity to network conditions. The games tested include some of the most popular real-time multiplayer mobile games (such as Fortnite, Pro Evolution Soccer and Arena of Valor) played around the world. Calculating 5G Games Experience starts with measuring the end-to-end experience from users’ devices to internet end-points that host real games.
Iliad and TIM share the award for 5G Voice App Experience, given their statistically tied scores of 80.9-81.2 points. Our users on these operators’ networks had the best available experience when using over-the-top voice applications while connected to 5G — as the operators beat Vodafone and WindTre’s scores of 80.7 and 79.5 points, respectively. Iliad, TIM, and Vodafone placed in the Good (80- or more but less than 87) category, while WindTre achieved an Acceptable (74-80) rating.
5G Voice App Experience quantifies the experience of Opensignal users when using over-the-top voice apps — such as WhatsApp, Skype and Facebook Messenger — on an operator’s 5G network. It uses a model derived from the International Telecommunication Union (ITU) approach for quantifying overall voice call quality and a series of calibrated technical parameters. This model characterizes the exact relationship between the technical measurements and perceived call quality. 5G Voice App Experience for each operator is calculated on a scale from 0 to 100.
Our TIM users saw the fastest average 5G download speeds — 284.4 Mbps, making TIM the winner of the 5G Download Speed award. Vodafone follows in second place with a score of 173.1 Mbps — 111.3 Mbps slower than TIM. Iliad and WindTre are in third and fourth place, respectively, with 77.4 Mbps and 76.5 Mbps.
5G download speeds on three operators’ networks have risen significantly since the previous report, with our Vodafone, WindTre and TIM users reporting increases of 26.3 Mbps, 19.4 Mbps and 12.7 Mbps, respectively. In contrast, the speeds observed by Iliad users dropped by 25.3 Mbps.
5G Download Speed shows the average download speed experienced by Opensignal users across an operator’s 5G network. 5G Download Speed for each operator is calculated in Mbps (Megabits per second).
TIM is the sole winner of the 5G Upload Speed award, as our users observed the fastest average 5G upload speeds on its network — 25.1 Mbps. Vodafone places second with 19.9 Mbps. Differently to the downlink category, for 5G Upload Speed we see WindTre placing third with 15.2 Mbps, and Iliad placing fourth with 10.2 Mbps.
5G Upload Speed measures the average upload speeds experienced by Opensignal users across an operator’s 5G network. 5G Upload Speed for each operator is calculated in Mbps (Megabits per second).
TIM dominates the 5G Experience category on both the national, and regional levels. Looking at the five regions for which results are available, TIM is either a sole or joint winner for all respective 5G Experience awards across the country, with just one exception (5G Upload Speed in the North East, which is shared between Vodafone and WindTre). For 5G Video Experience and 5G Download Speed, TIM is the winner throughout.
In the North West region of Italy, TIM dominates across all the available 5G Experience awards.
For 5G Games Experience, 5G Voice App Experience, and 5G Upload Speed specifically, TIM is taking a significant number of wins across regions, but is contested by all three national mobile operators in around half of the regions for these 5G Experience categories.
Iliad is the outright winner of the Availability award, with a score of 98.6%. This means that our Iliad users spent the largest proportion of time connected to either 3G, 4G, or 5G. WindTre comes behind Iliad with a score of 98.5% while Vodafone and TIM came in third and fourth with scores of 96.7% and 95.3%.
Our availability metrics are not a measure of a network’s geographical extent. They won’t tell you whether you are likely to get a signal if you plan to visit a remote rural or nearly uninhabited region. Instead, they measure what proportion of time people have a network connection, in the places they most commonly frequent — something often missed by traditional coverage metrics. Looking at when users have a connection rather than where, provides us with a more precise reflection of the true user experience.
We also keep track of the instances that leave mobile users most frustrated: when there is no signal to connect to at all. The most common dead zones users struggle with occur indoors. As most of our availability data is collected indoors (as that’s where users spend most of their time), we’re particularly astute at detecting areas of zero signal.
Our availability metrics take a user-centric, time-based approach that complements the user-centric and geographical-based methodology used by our reach metrics.
Availability shows the proportion of time all Opensignal users on an operator’s network had either a 3G, 4G or 5G connection.
The coverage maps show the locations where we received measurements from users connecting with 3G or better mobile service. Each map provides an indication of the areas in which it is possible to obtain mobile service from that mobile operator.
Our WindTre 5G users spent the largest proportion of time with an active 5G connection — 29.4% of the time. WindTre is therefore the winner of the 5G Availability award, with a significant improvement over the last reported period. By comparison, Iliad, Vodafone, and TIM scored 15.1%, 7.3% and 1.5%, respectively. The higher 5G Availability is, the greater the proportion of time that users were able to benefit from the improved mobile experience that 5G can provide.
Both Iliad and WindTre’s scores have increased significantly from the previous report, rising by 12.3 and 6.6 percentage points, respectively.
Our availability metrics are not a measure of a network’s geographical extent. They won’t tell you whether you are likely to get a signal if you plan to visit a remote rural or nearly uninhabited region. Instead, they measure what proportion of time people have a network connection, in the places they most commonly frequent — something often missed by traditional coverage metrics. Looking at when users have a connection rather than where, provides us with a more precise reflection of the true user experience.
We also keep track of the instances that leave mobile users most frustrated: when there is no signal to connect to at all. The most common dead zones users struggle with occur indoors. As most of our availability data is collected indoors (as that’s where users spend most of their time), we’re particularly astute at detecting areas of zero signal.
Our availability metrics take a user-centric, time-based approach that complements the user-centric and geographical-based methodology used by our reach metrics.
5G Availability shows the proportion of time Opensignal users with a 5G device and a 5G subscription had an active 5G connection.
The coverage maps show the locations where we received measurements from users connecting with 3G or better mobile service. Each map provides an indication of the areas in which it is possible to obtain mobile service from that mobile operator.
WindTre dominates in 5G Reach — which measures the proportion of locations where our users observed 5G out of all the places they visited. WindTre scored 5.9 points on a 10-point scale, while Iliad, Vodafone, and TIM followed at a distance with scores of 2.7, 2.1, and 0.5 points, respectively.
Impressively, Iliad’s score was nearly three times higher than it was in the previous report (0.9 points), while WindTre’s rose by 1.3 points.
5G Reach measures how users experience the geographical extent of an operator’s 5G network. It analyzes the average proportion of locations where users were connected to a 5G network out of all the locations those users have visited. In simple terms, 5G Reach measures the 5G mobile experience in all the locations that matter most to everyday users – i.e. all the places where they live, work and travel. 5G Reach for each operator is measured on a scale from 0 to 10.
The coverage maps show the locations where we received measurements from users connecting with 3G or better mobile service. Each map provides an indication of the areas in which it is possible to obtain mobile service from that mobile operator.
Vodafone wins 4G Coverage Experience with a nearly perfect score of 9.9 points on a 10-point scale, giving it a narrow lead over TIM and WindTre’s identical scores of 9.8. Iliad’s score was significantly lower at 9.4 points. In the last mobile network experience report, Vodafone, TIM, and WindTre all tied for the first place.
4G Coverage Experience measures how mobile subscribers experience 4G coverage on an operator’s network. Measured on a scale of 0-10, it analyzes the locations where customers of a network operator received a 4G signal relative to the locations visited by users of all network operators.
In simple terms, 4G Coverage Experience measures the mobile coverage experience in all the locations that matter most to everyday users — i.e. all the places where they live, work and travel. It considers all the areas that Opensignal users visit, the portion of locations that 4G is available to them, and locations that more users visit have higher importance to them.
The coverage maps show the locations where we received measurements from users connecting with 3G or better mobile service. Each map provides an indication of the areas in which it is possible to obtain mobile service from that mobile operator.
Iliad wins the Availability award outright in four regions and as a joint winner with WindTre in the other two regions. Iliad's regional Availability scores were in the 98.3-98.7% range.
Similarly to the measurements from our users for 5G coverage on the national level, WindTre dominates the regional award table by winning outright all the available regional awards for 5G Availability and 5G Reach.
WindTre 5G users spent the largest proportion of time with an active 5G connection across all regions. Their scores ranged between 27.0% in the South to 34.3% of the time in Sicily. By comparison, Iliad’s scores were in the 9.3-16.6% range, Vodafone’s were between 5.5% and 8.6% range, while TIM’s were in the 0.7-2.3% range.
We observed a similar story for 5G Reach, as WindTre secured large victory margins over its competitors. WindTre’s regional 5G Reach scores were in the 5.4-6.0 point range on a 10-point scale, which were far ahead of Iliad’s runner-up scores of 1.5-2.9 points.
Vodafone is the sole winner of the Excellent Consistent Quality award with its score of 80.2%, 6.8 percentage points higher than second-placed WindTre’s 73.4%. Iliad and TIM follows in fourth place having scored 66.0% and 56.6% respectively.
Consistent Quality measures how often users’ experience on a network was sufficient to support common applications’ requirements. It measures download speed, upload speed, latency, jitter, packet loss, time to first byte and the percentage of tests attempted which did not succeed due to a connectivity issue on either the download or server response component.
Full details on how the Consistent Quality metrics — Excellent Consistent Quality and Core Consistent Quality — are calculated can be found here.
Excellent Consistent Quality is the percentage of users’ tests that met the minimum recommended performance thresholds to watch HD video, complete group video conference calls and play games.
As is the case with Excellent Consistent Quality, Vodafone is the outright winner of the Core Consistent Quality award. The operator wins with a score of 91.2%, 4 percentage points ahead of second-placed WindTre’s 87.1%. TIM comes in third with 86.2%, while Iliad comes fourth with 84.4%.
Consistent Quality measures how often users’ experience on a network was sufficient to support common applications’ requirements. It measures download speed, upload speed, latency, jitter, packet loss, time to first byte and the percentage of tests attempted which did not succeed due to a connectivity issue on either the download or server response component.
Full details on how the Consistent Quality metrics — Excellent Consistent Quality and Core Consistent Quality — are calculated can be found here.
Core Consistent Quality is the percentage of users’ tests that met the minimum recommended performance thresholds for lower performance applications including SD video, voice calls and web browsing.
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For every metric we calculate statistical confidence intervals indicated on our graphs. When confidence intervals overlap, our measured results are too close to declare a winner. In those cases, we show a statistical draw. For this reason, some metrics have multiple operator winners.
In our bar graphs we represent confidence intervals as boundaries on either sides of graph bars.
In our supporting-metric charts we show confidence intervals as +/- numerical values.
Why confidence intervals are vital in analyzing mobile network experience