Personal continues to dominate the Argentinian mobile experience, scooping up five out of a possible seven awards — Video Experience, Download Speed Experience, Upload Speed Experience, 4G Availability and 4G Coverage Experience — and being the first operator in the country on which our 4G users spent more than 90% of their time — 91.7% —connected to a 4G signal.
Personal’s lead over second-placed Claro for 4G Availability has risen to 7.6 percentage points, up from the 5.1 percentage points seen in our previous report. However, both Claro and Movistar have edged closer to the 85% mark, with their scores rising by around 1.5 percentage points. However, Personal’s impressive lead over Claro for speed has moderated since our last report, declining from 6.1 Mbps to 5.3 Mbps for Download Speed Experience and from 0.9 Mbps to 0.6 Mbps for Upload Speed Experience. — Claro has consistently placed second for both metrics.
Not everything went Personal’s way, given that Claro won our remaining two awards — Games Experience and Voice App Experience — and the fact that its users enjoyed an experience that was one category higher than that seen by other operators’ users — Fair instead of Poor for Games Experience and Acceptable instead of Poor for Voice App Experience. Claro was also only one point away from a Good rating for Voice App Experience and placed in the same category for Video Experience — Very Good — as Personal. Placing in the Very Good category indicates that users experienced generally fast loading times and only occasional stalling but the experience might have been somewhat inconsistent across users and/or video providers/resolutions.
While Movistar came third in five of our seven measures of the mobile experience, it succeeded in beating Personal to second-place for Games Experience and Voice App Experience. It is not Personal that has to watch out for Movistar — the latter was only 0.8 percentage points behind Claro on 4G Availability and 1.1 Mbps behind it on Download Speed Experience.