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Como uma experiência ruim gera churn no Brasil

Posted: Apr 04, 2023

A Opensignal analisou a experiência com telefonia móvel dos usuários que mudaram para outras operadoras – usuários da Opensignal que utilizam smartphones e mudaram de operadora de telefonia móvel no último trimestre de 2022. Observamos que os usuários que mudaram para outras operadoras ficaram mais tempo sem sinal na operadora anterior, comparado à experiência média de todos os usuários da rede da operadora de telefonia móvel de origem.

Poor network experience drives churn in Brazil

Posted: Apr 04, 2023

Opensignal analyzed the mobile experience of Leavers — those Opensignal smartphone users who moved to a new mobile operator in the last quarter of 2022. We observed that Leavers spent more time with no signal on their old operator compared with the average experience of all users on their original mobile operator’s network. Looking at the experience of our 5G users before they switched operators, Leavers generally observed slower overall download and upload speeds on their old operator, compared to the network averages.

Localized analysis reveals huge network experience gaps between mobile users in the U.S.

Posted: Mar 30, 2023

In this new analysis, Opensignal has segmented the mobile network experience of our U.S. users, to look at their distribution across different quality categories, at various geographical levels — ranging from the national level down to a city borough. We focused on three key metrics, essential for understanding the potential of meaningful mobile connectivity for our users — Video Experience, Download Speed Experience, and Time with no signal.

Our users in Vienna enjoy faster download speeds than the rest of Austria

Posted: Mar 28, 2023

In this new analysis, Opensignal has compared the experience of our smartphone users in Vienna to the rest of Austria. Opensignal data shows that Vienna inhabitants enjoy faster overall download speeds (47.3Mbps vs 43.2Mbps) and connect to 5G services more often (19.1% of the time vs 14%) compared with the rest of Austria. However, both Vienna and the rest of the country see identical 3.7 times faster average download speeds with 5G over 4G. The 5G experience is also more consistent across hours of the day than is the experience using 4G.

Mobile Network Experience Across Colombia's major cities

Posted: Nov 17, 2022

Opensignal has looked at the mobile network experience in seven of Colombia’s cities to compare the local mobile network experience our users had on four national operators — Claro, Movistar, Tigo and WOM. We covered the following Colombian cities: Barranquilla, Bogotá, Bucaramanga, Cali, Cartagena, Cúcuta and Medellín. 

The rural urban divide widens with 5G rollouts in Italy

Posted: Aug 30, 2022

Italian operators first deployed their 5G commercial services in June 2019 and December 2020, while focusing their initial roll-outs mainly on densely populated urban areas, to maximize their return on investment. While this is a common global 5G approach, it comes at the potential cost of leaving rural users behind.

Switzerland users get faster speeds and better video on 5G than on wifi

Posted: Jul 28, 2022

In Opensignal’s newest analysis, we looked at the network experience of our smartphone users in Switzerland, when they connected to 4G, 5G and Wifi. Our research demonstrates that our Swiss users saw much faster download and upload speeds connected to 5G than when using Wifi or 4G. Smartphone users also enjoyed a superior video streaming experience on their mobile phones on 5G, compared to Wifi.